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We’re not saying there’s anything wrong with manmade fibres, as they can be great for some purchasers, but if you like the idea of totally natural floor coverings, then let us introduce you to the Jute Collection by Crucial Trading.

A little softer than some of the carpet alternatives in the range, so it may not be quite as hardwearing and therefore not ideal for areas that see lots of heavy use, but in terms of texture, it’s still a hands down winner for many. Natural shades and fine weave herringbone and boucle are the perfect complement to both contemporary and more traditional settings.

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